Giving Value – The Key To Gaining & Keeping Customers | Platform News
Consumers are always looking for value. When they see it, the chances of them making the purchase dramatically expands.
When it comes to customer retention in SaaS, you have to make them feel like they receive so much value from using your solution so that they would never even think about trying another similar product/service.
In order to provide more valuable output to our customers, we added more information for every company in the Output file. It is an Excel file that contains data points ready for download. Once you import them in your CRM, you are ready to start prospecting.
The Output file contains the following data points:
- Company name
- Legal form
- VAT number
- Year of incorporation
- Number of employees
- Phone number
- Industry Code (SIC code, NACE code, NAICS code)
There may be some cases when some of this information may not available for a particular company. But, no worries, we are constantly improving our database with more and more info.
In the previous two weeks, we focused on finishing the Cognito implementation to ensure better security for our customers.
With the recent changes, users will have the option to enable and disable the 2-factor authentication in the User profile, or reset their password if they think that it is necessary.
We suggest keeping the 2-factor authentication factor always enabled because it adds an extra layer of security to every online platform you access.